Meta Global Inclusive Creative Practice
Built Meta Creative Shop's first global cultural strategy and inclusive content creation infrastructure from the ground up. Tools, resources, training, measurement, and performance integration across every region and vertical.
Proved that inclusive teams who create with intention build better work: 2x higher ad recall, 1.5x boost in purchase intent, 80+ point lift on global projects.
"The light you created for inclusion in every aspect of Creative Shop inspired us all. Your impact, like the butterfly effect, will grow and inspire for years in infinite ways."
— Jimmie Stone
